La Malagueta Tour – Centre for Immersive Bullfighting Experiences (CEIT) will take part in FITUR 2026 alongside Turismo Costa del Sol, within the Andalusia Stand (Hall 7), with the aim of promoting its cultural tour and its innovative immersive museum, a pioneering proposal at an international level.

Located in the emblematic Plaza de Toros de La Malagueta, the project has achieved remarkable success since its inauguration on March 21, consolidating itself as one of Málaga’s leading cultural and tourist attractions. In just a few months, La Malagueta Tour has welcomed more than 50,000 visitors from over 90 countries, receiving exceptionally positive reviews both on Google and on major international travel platforms.
Its strategic location, next to Málaga’s port, Muelle Uno and the cruise terminal, and just a 10-minute walk from the historic city centre, the main museums and shopping areas, further enhances its appeal for individual visitors, organized groups and professional tourism.
La Malagueta Tour – CEIT offers an innovative cultural experience that combines heritage, history and cutting-edge audiovisual technology, allowing visitors to discover bullfighting from a contemporary, educational and sensory perspective. This approach has set it apart as a benchmark in experiential cultural tourism, aligned with the new demands of international visitors.
On January 21st, 22nd and 23rd, the La Malagueta Tour – CEIT team will be present in the professional area of the Andalusia Stand, where they will welcome tour operators, travel agencies, tour guides and industry professionals, as well as anyone interested in learning more about the project and its different tourist experiences.
La Malagueta Tour is an initiative of the Provincial Council of Málaga, through the Centre for Bullfighting Affairs, and is managed by Toroshopping, S.L., a company specialized in tourist visits to bullrings and bullfighting museums, with a track record defined by the combination of tradition and cutting-edge technology, and the concession of tourist visits to the Plaza de Toros de La Malagueta.
For further information or to arrange a meeting during FITUR, interested parties may contact the La Malagueta Tour – CEIT team through its usual communication channels.
Press and professional contact
Email: info@lamalaguetatour.com
Phone: +34 695 943 811

